Eating The Big Fish - Adam

TRY1,599.00
+ TRY1,190.49 Shipping

Eating The Big Fish - Adam

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Eating The Big Fish - Adam

TRY1,599.00

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+ TRY1,190.49 Shipping

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  • Brand: Unbranded
Product details

Product details

Eating The Big Fish - Adam

A Revised And Updated Version Of The Classic Book On What It Takes For Small Brands To Eat The Big Tuna Since Wiley First Published Eating The Big Fish In 1999, The Concept Of The Challenger Brand Has Become A Mainstream Idea Among Marketers And Advertisers.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Hardback
  • Language: English
  • Publication Date: 2009-03-03
  • Publisher / Label: John Wiley & Sons Inc
  • Author: Adam
  • Number of Pages: 368
  • Fruugo ID: 8056020-17363783
  • ISBN: 9780470238271
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  • STANDARD: TRY1,190.49 - Delivery between Tue 08 September 2026–Tue 15 September 2026

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